I carry an ARB recovery strap, 2"X30' its working load limit is 17500lbs, it was $69, and they go up to $90 something for a 4"X30' 33000lbs strap. I haven't had to use it yet thankfully, but I keep my offroad truck loaded with Fiberlink 2"X30' 20000lbs straps. I also keep a 3/4"X20' Grade 80 super alloy chain w/ hooks with me, sucker weighs over 110lbs, but its breaking strength is said to be 15,000lbs, and I've pulled a F650 w/ dump body and about 2 tons worth of materials in it about 20ft with ease.
Snatch straps
Tow Straps
-BG06.